We Have A Strategic Vision for Global Aging

Taking On Longevity with Market Innovation

We develop initiatives that focus on meeting the challenges of worldwide aging with groundbreaking market solutions and progressive public policies.

Through our white papers, roundtables, webinars, presentations to third parties, and other communications materials, we are leading the global aging dialogue and providing public education designed to enable healthier and more active aging.

Travel for Healthy Longevity: Health and Economic Benefits of Multigenerational Travel

A new report from the Global Coalition on Aging and Transamerica Institute, examines the rise of silver tourism (age 55+) and multigenerational travel as a driver of healthy aging, family connection, and economic growth.

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Publishing & The Silver Economy

More than 60% of Rakuten Kobo's customers are over 55. That's not an anomaly, it's a signal. In April 2026, GCOA and Rakuten Kobo convened senior leaders from across publishing, media, and aging advocacy for a private executive roundtable in New York to unpack what that means for every consumer-facing industry.

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Infographic on Adult Immunization for Healthy Workforces and Healthy Economies in an Aging World

In June 2026, GCOA and the International Federation of Pharmaceutical Manufacturers and Associations (IFPMA) released this infographic outlining the economic and workforce case for adult immunization in an aging world.

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Strengthening Vaccine Policy for Healthy Aging and Economic Growth in Japan

In a new landscape report launched in March 2026, GCOA, the Asia-Pacific Consortium on Healthy Aging and Adult Immunization (AP-CHAAI), and Japan's Health and Global Policy Institute (HGPI) analyze more than 100 policy documents and studies, finding that Japan is not fully realizing the benefits of adult vaccines due to structural barriers in financing and policy design that limit vaccine uptake among older adults.

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Roundtable and Report on the Role of G7 Governments to Encourage Antimicrobial Development

2024

Report on RSV Prevention, Healthy Aging, and Health System Resilience

2024

Workplace Transformations: Employer Business Practices and Benefit Offerings

2024

Policy Brief: Innovation in Oncology Supports Healthy Aging

2024

Your Community’s Bone Health: A Playbook for Age-Friendly Cities and Communities

2024

Report on Life Course Immunization and Pandemic Preparedness

2024

Silver Economy Forum 2023

2024

2024 AMR Preparedness Index Progress Report

2024

How to Better Support Older Adults and Their Families for Shared Decision-Making About Cancer Care

2024

Partner Perspectives on Global Aging

The emergence of the Global Coalition on Aging is tremendously exciting, and I am particularly encouraged that it brings together diverse companies to work together on this pressing issue. It is unique in its philosophy that the best solution is to enable us all to remain engaged and productive through healthy and active aging.

Dr. John Beard
Irene Diamond Professor of Productive Aging (in Health Policy Management, Epidemiology and in the Robert N. Butler Columbia Aging Center),
Columbia University Mailman School of Public Health
Former Director of Ageing and Life Course,
World Health Organization

State of Financial Preparedness in a Diverse America

2024

Report on Life Course Immunization and Integrated Care

2024

Report on Adult Vaccination in Five Global Cities

2023

A State Analysis of the Legal Implications of an Alzheimer’s or Other Dementia Diagnosis

2023

Report on Adult Immunization and Economic Growth in the APEC Region

2023

Best Practices for Employee Benefits in Different Life Stages

2023

Improving Bone Health in the UN Decade of Healthy Ageing

2023

Policy Principles to Improve Innovation & Equity for Healthy Aging

2023

Report on Global Adult Vaccination Trends

2023

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