We Have A Strategic Vision for Global Aging

Taking On Longevity with Market Innovation

We develop initiatives that focus on meeting the challenges of worldwide aging with groundbreaking market solutions and progressive public policies.

Through our white papers, roundtables, webinars, presentations to third parties, and other communications materials, we are leading the global aging dialogue and providing public education designed to enable healthier and more active aging.

Reckoning With the Rare Disease Landscape: Reframing Rare Diseases as a Strategic Priority for Healthy Aging and Health System Sustainability

Rare diseases affect an estimated 300 million people worldwide. More than a quarter of people living with a rare disease are diagnosed in adulthood, and the 60-plus population most likely to be affected is set to nearly double by 2050. Most diagnostic and reimbursement systems, however, remain built around pediatric cases. Reckoning With the Rare Disease Landscape, a new report from the Global Coalition on Aging (GCOA) and the Global Rare Disease Policy Network (GRDPN), looks at different methods of addressing rare disease at the intersection of innovation, equity, and population aging.

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Travel for Healthy Longevity: Health and Economic Benefits of Multigenerational Travel

A new report from the Global Coalition on Aging and Transamerica Institute, examines the rise of silver tourism (age 55+) and multigenerational travel as a driver of healthy aging, family connection, and economic growth.

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Publishing & The Silver Economy

More than 60% of Rakuten Kobo's customers are over 55. That's not an anomaly, it's a signal. In April 2026, GCOA and Rakuten Kobo convened senior leaders from across publishing, media, and aging advocacy for a private executive roundtable in New York to unpack what that means for every consumer-facing industry.

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Infographic on Adult Immunization for Healthy Workforces and Healthy Economies in an Aging World

In June 2026, GCOA and the International Federation of Pharmaceutical Manufacturers and Associations (IFPMA) released this infographic outlining the economic and workforce case for adult immunization in an aging world.

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Policy Principles to Improve Innovation & Equity for Healthy Aging

2023

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Report on Global Adult Vaccination Trends

2023

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Report on Young Adults and Workplace Wellness

2023

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Healthy Aging in Practice: How Age-Friendly Cities & Communities Can Contribute to an Age-Friendly World

2023

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Report on Young Adults and Retirement

2023

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Report on Menopause in the Workplace

2023

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Report on the Post-Pandemic Workplace and Workforce

2023

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The Value of Pull Incentives in Japan to Encourage Investment in Antibiotic Innovation to Solve the AMR Crisis

2023

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Heart Valve Disease: Harnessing Innovation to Save Lives, Mitigate Costs, and Advance the Healthy Aging Agenda

2023

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Partner Perspectives on Global Aging

The emergence of the Global Coalition on Aging is tremendously exciting, and I am particularly encouraged that it brings together diverse companies to work together on this pressing issue. It is unique in its philosophy that the best solution is to enable us all to remain engaged and productive through healthy and active aging.”

Dr. John Beard
Irene Diamond Professor of Productive Aging (in Health Policy Management, Epidemiology and in the Robert N. Butler Columbia Aging Center),
Columbia University Mailman School of Public Health
Former Director of Ageing and Life Course,
World Health Organization

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AMR & Japan G7 Presidency: A Call for Pull Incentives to Drive Innovation

2022

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Business Leadership in the Decade of Healthy Ageing: Compendium of Best Practices Across the Private Sector

2022

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Report on the Future of Care and the Caregiving Workforce

2022

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Bone Health Initiative White Papers

2022

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Asia-Pacific Healthy Aging Summit

2022

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China Healthy Aging Cities Forum and Report

2022

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Call to Action: Fighting Ageism to Empower Older Persons to Age in Good Health

2022

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Protecting Canadian Caregivers Against Influenza

2022

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AgingWell Hub Retirement Guide

2022

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