The Global Coalition on Aging (GCOA) is pleased to announce that the 2020 Silver Economy Forum will kick off on July 29, followed by a series of virtual events in September. The special preview event, Silver Economy Sustainability in China and Globally: Lessons from COVID-19, will take place on July 29, at 8:00 AM EDT / 2:00 PM CEST / 8:00 PM CST.

The first ever Silver Economy Forum, organized by the Global Coalition on Aging (GCOA) and the Finnish Government recently took place in Helsinki, Finland, attended by hundreds of government officials, business leaders, policy-makers and technology innovators worldwide.

Helsinki, FINLAND (July 15, 2019) – Global, national, and local business and government leaders came together in Helsinki last week for the first time ever to drive action toward co-created innovation in products, services, and public policies that help enable and meet the needs of our growing global aging society.

The biggest mistake countries can make is to see ageing as a problem, Mr Martin Seychell, Deputy Director-General for Health in the European Union (EU), has said.

Finnish Prime Minister Antti Rinne on Tuesday called "healthy aging" to be put at the center of social policies world wide.