Around the world, people are living longer as birth rates decline. As this dramatic shift in global demographics escalates, both public policymakers and the private business sector must reevaluate their long-term strategies. The changing landscape offers significant rewards for those with the foresight to adapt.
Silver is the new green. That’s why we’re stepping up to address population aging with new ways of thinking.
By the year 2050
By 2020, nearly double
that of the 60+
population in 2010
We’re meeting the challenges caused by global aging with winning strategies for economic growth and market solutions that help governments and businesses adapt to these massive demographic shifts.
In September 2022, GCOA, Immunize Canada, and other leading organizations across Canada partnered on a unique public education campaign highlighting the need and opportunity for Canada’s caregivers to protect themselves against influenza.Read Now
This startling paper, published by the Global Coalition on Aging in February 2022, asks readers to imagine a world in which commonly used medicines no longer protect us from disease and suggests four steps for leaders in government, business, and across society to help avert the public health crisis widely referred to simply as antimicrobial resistance, or AMR.Read Now
In October 2021, as a partner of the OECD Forum, GCOA brought together experts for a virtual dialogue on the topic: “Investing in Health Innovation for OECD Ageing Societies: Models for Healthier, Active, and Fiscally Sustainable 21st-Century Ageing.” More than 20 cross-sector, cross-discipline global stakeholders discussed the health and economic imperatives for new solutions that enable healthy ageing, including representatives of the Japanese government, private companies, patient groups, and researchers.Read Now
The Healthy Aging Circle, an expert dialogue presented by GCOA with our member company Bayer, spotlights scientific innovation and multistakeholder collaborations as driving forces to achieve the goals of the UN/WHO Decade of Healthy Ageing. The video features an impressive roster of thought-leading voices from across industry, science, global institutions, and beyond to discuss some of the most exciting innovations in healthy aging to date and their outlook for future advancements.Read Now
Since 2012, Aegon has carried out the largest global retirement survey of its kind. The 2020 survey identifies ways employers can support their employees to extend their working lives and financially prepare for retirement, particularly in the context of the changed landscape of COVID-19. More »
In partnership with the Gerontological Society of America, Bank of America Merrill Lynch released a report on the longevity economy and the central role that older Americans will play in our future economy. More »
Launched in November 2019, the VALUE initiative is a collaboration between GCOA and Pfizer Global Medical Grants that will award a single or multiple grants for up to $1 million USD to improve uptake of vaccines among older adults in Japan, the world's first super-aging society. More »
We represent some of the world’s most influential brands, providing them with strategic insights, best practices, and access to a growing network of influencers that can maximize their business potential and turn global aging into a catalyst for productivity and wealth creation.
Our analysis of the aging market and related markets helps shape global receptivity to longevity-related business solutions.
Our understanding of the policy landscape helps strategically position businesses with the stakeholders leading the global dialogue on aging.
Our relationships with governments and global institutions enable us to inform them about the opportunities associated with aging populations.
We keep our members and partners in touch with the most recent updates and opinions in the worldwide dialogue on population longevity and related issues.